As festival season approaches, there’s one act guaranteed to be at one of the world’s biggest, modern alternative music events in a delicious way: Ben & Jerry’s Bonnaroo Buzz ice cream.
The flavor, which was available only in the ice cream company’s Scoop Shops in 2010, is now available nationally in frozen foods freezers across the country, as Ben & Jerry’s Ice Cream has chosen it to be one of its pint flavors for 2011.they think it also will be more popular.
How does it taste? The flavor is a sugary blend of light coffee and malt ice cream with a whiskey caramel swirl and English toffee pieces.
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Ben & Jerry’s has long been known for bringingging popular music into its ice cream line, with best-sellers Cherry Garcia and Phish Food. Bonnaroo Buzz was created in partnership with the Bonnaroo Music & Arts Festival, and it will be available at this year’s fest.
Bonnaroo is an annual, four-day, multi-stage camping festival held in Manchester, Tennessee. This year’s fest happens June 9-12, and the lineup features rock, alternative and hip-hop acts including The Strokes, Eminem, Arcade Fire, The Decemberists, Widespread Panic, The Black Keys, Buffalo Springfield, My Morning Jacket, Lil Wayne, Mumford & Sons, Béla Fleck & the Flecktones, Cold War Kids and many more.
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